Do the KIND Thing book cover

Do the KIND Thing by Daniel Lubetzky Summary

Do the KIND Thing
Daniel Lubetzky
3.82 (626 Reviews)
Entrepreneurship
Business
Inspiration
Overview
Key Takeaways
Author
FAQs

Overview of Do the KIND Thing

Discover how KIND Snacks founder Daniel Lubetzky transformed business through kindness - a philosophy endorsed by Arianna Huffington and Dr. Oz. Can compassion and profit coexist? This Holocaust survivor's son proves that "AND" thinking creates both successful companies and meaningful impact.

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Key takeaways

1

When a Snack Bar Became a Movement

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Picture Daniel Lubetzky in 2003, exhausted from yet another business trip, rummaging through airport convenience stores for something-anything-both healthy and edible. The choices were dismal: chalky protein bars masquerading as food, or candy bars pretending to be nutrition. In that moment of frustration, an idea crystallized. What if you could create a snack that didn't ask you to choose between health and taste? What if the ingredients were so good, you'd want to see them through the wrapper? This simple insight would birth KIND, a company that has now sold over a billion bars and sparked something far bigger than a successful business-a genuine movement challenging how we think about food, profit, and kindness itself. The journey from that airport epiphany to Oprah's "favorite things" list wasn't just about building a snack company. It was about proving that refusing to accept false choices could transform an entire industry. Being the son of a Holocaust survivor marked Lubetzky in ways that never fully healed. His father Roman survived because of kindness-a porter who had been treated with respect by his grandfather spared their family during the Nazi occupation, saying simply, "I don't want you to die, because you are a good man." That single act of compassion in the midst of genocide shaped everything Lubetzky would later build, infusing his business philosophy with a profound understanding that kindness isn't weakness-it's survival.

2

Rejecting the Tyranny of Either-Or and Leading with Authenticity

3

When Mission Meets Market Reality

4

The Unglamorous Reality of Building Something Real

5

The Dangerous Seduction of Growth and the Discipline of Focus

6

The Power of Compassionate Capitalism and Community

7

Building Something Bigger Than Yourself

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@Erin, Investment Banking Associate , NYC
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254
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@djmikemoore
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