The Art of Influence book cover

The Art of Influence by Chris Widener Summary

The Art of Influence
Chris Widener
3.76 (706 Reviews)
Leadership
Business
Psychology
Relationship
Overview
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Author
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Overview of The Art of Influence

In "The Art of Influence," Chris Widener reveals why true leadership isn't about manipulation but transformation. Shared stages with Zig Ziglar, this book challenges conventional influence tactics. What made billionaire Bobby Gold's philosophy so revolutionary? Discover the character-first approach reshaping business leadership worldwide.

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Key takeaways

1

The Golden Touch: Character as the Ultimate Currency

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Imagine receiving the gift of a weekend with one of the world's wealthiest individuals. This is exactly what happened to Marcus Drake upon graduating from Northwestern's prestigious Kellogg School of Management. Instead of the expected check, his grandmother arranged a life-changing encounter with Bobby Gold, America's tenth wealthiest person. What unfolds is a profound lesson that challenges conventional wisdom about power and persuasion. True influence, it turns out, isn't something you do - it's something you become. Bobby Gold embodies the American dream with his flamboyant success across technology, media, hotels, and sports. His journey from garage entrepreneur to billionaire philanthropist reveals a crucial duality - behind the gold-emblazoned jet lies a deeply committed humanitarian who has provided billions in interest-free loans to developing nations. Despite extraordinary wealth, he remains grounded, living in the same neighborhood where he started his first company. What makes Gold truly exceptional isn't his wealth but his character - the foundation of his remarkable influence. His famous mantra, "Character compounds like interest," has become a touchstone for entrepreneurs seeking to balance profit with purpose.

2

The Art of Influence: Beyond Persuasion Techniques

3

The Foundation of Influence: Undivided Integrity

4

The Power of Positivity and Perspective

5

Serving Others: The Paradox of Self-Interest

6

Excellence as a Magnetic Force

7

Legacy: The Ripple Effect of Character-Based Influence

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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254
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17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
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likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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star
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star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
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201
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16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
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37
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"Makes me feel smarter every time before going to work"

@Cashflowbubu
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