What Matters Now book cover

What Matters Now by Gary Hamel Summary

What Matters Now
Gary Hamel
3.94 (606 Reviews)
Management
Leadership
Business
Overview
Key Takeaways
Author
FAQs

Overview of What Matters Now

In a world of relentless change, Gary Hamel's revolutionary manifesto challenges corporate ethics and traditional management. While rebuilding capitalism's moral foundations, he reveals why passion trumps bureaucracy. CEOs worldwide have embraced his counterintuitive truth: in today's ferocious marketplace, freedom drives unstoppable innovation.

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Key takeaways

1

The Urgent Call for Business Transformation

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In today's turbulent business environment, what truly matters? This question drives Gary Hamel's influential work, which has become essential reading for forward-thinking leaders worldwide. The unprecedented pace of change demands organizations that can adapt quickly while remaining fundamentally human. The old management playbook-designed for efficiency and control in a more stable world-is failing us. What's needed isn't incremental improvement but a complete reimagining of how organizations function. The most successful companies today-from Apple to Google to Morning Star-have already broken free from industrial-age management principles. They've discovered that sustainable success comes not from treating people as replaceable parts in a machine but from unleashing their full creative potential. What will define our age a thousand years from now? Perhaps the Web, genomic decoding, or Mars exploration. But most remarkable will be how the pace of change went hypercritical. Change has fundamentally changed. We're surrounded by exponential growth-from mobile phones to data storage-yet humans have little experience with such acceleration. In this world of all punctuation and no equilibrium, organizations face a critical question: are we changing as fast as the world around us? Most CEOs would answer "no." Industry after industry sees insurgents outpacing incumbents. Our organizations were never built to be adaptable. Management pioneers a century ago designed for discipline, not resilience. That's why change typically comes in only two varieties: trivial and traumatic.

2

Values and Virtues: The Foundation of Sustainable Business

3

Innovation: The Lifeblood of Organizational Success

4

Apple's Innovation DNA: Beyond Strategy to Identity

5

Passion and Self-Management: Unleashing Human Potential

6

The Future of Management: Organizations Worthy of the Human Spirit

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@Chloe, Solo founder, LA
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@Raaaaaachelw
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star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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@Erin, Investment Banking Associate , NYC
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comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
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"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
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"Makes me feel smarter every time before going to work"

@Cashflowbubu
platform
star
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"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn
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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
star
star

"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
platform
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star
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star
star

"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
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comments
201
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16

"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

@Leo, Law Student, UPenn
platform
comments
37
likes
483

"Makes me feel smarter every time before going to work"

@Cashflowbubu
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