
Discover the science of quirky human behavior with Professor Richard Wiseman's "Quirkology" - where staged seances and speed-dating experiments reveal surprising psychological truths. Why do we lie? How do small decisions shape our lives? The book that made everyday oddities academically fascinating.
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Have you ever traced the letter Q on your forehead? The direction you draw it - with the tail pointing toward your right eye (readable to you) or your left eye (readable to others) - reveals something profound about your personality and social awareness. This simple test exemplifies "quirkology," the scientific study of the peculiar aspects of everyday life pioneered by psychologist Richard Wiseman. His groundbreaking work has captivated millions worldwide, with his books translated into over 30 languages and his viral videos amassing more than 500 million views. What began as a psychology undergraduate's curiosity about how couples perceive time at train stations has evolved into a revolutionary approach to understanding human behavior - one that follows in the footsteps of maverick scientists who weren't afraid to explore the unusual.
Break down key ideas from Quirkology into bite-sized takeaways to understand how innovative teams create, collaborate, and grow.
Distill Quirkology into rapid-fire memory cues that highlight Pixar’s principles of candor, teamwork, and creative resilience.

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